ScaleExit

Make your business scalable and run without you. Take home what it’s worth.

We sync with you to build the plan, the numbers, the marketing and the SI systems that get you there. Then we help you sell it on terms that leave more money in your pocket. Any kind of business.

See what yours is worth Nine quick questions, about three minutes. Your answers stay on your screen.

The first offer is not what you take home.

Earn-outs, rollover and fees come out before the money reaches your account. Drag the numbers and see what a sale actually leaves you.

Closing statement

Example

Offer price$3,000,000
Earn-outPaid later, only if targets are met−$450,000
RolloverShares in the buyer’s company, paid when they sell−$600,000
Advisor fee7% of the cash paid at closing, common for a sale this size−$136,500
Legal and accountingYour attorney and accountant−$45,000
Wired to you at closing59% of the offer price$1,768,500

A common structure when a private-equity-backed buyer purchases a business like yours. Before taxes and any business loans.

What would a buyer pay for your business?

Nine questions a buyer asks first. You’ll see a price range today and what it could be once the problems are fixed.

Own a healthcare practice? Use the practice check instead.

Make it scalable, make it run without you, then sell. Priced before we start.

Stop after any step. You never have to sell.

  1. A free call

    We look at your numbers together and tell you plainly where it depends on you, how it can scale, and whether now is a good time to sell.

    $030 minutes

  2. Business Review

    We go through your business the way a buyer will and write down what keeps it from scaling, what ties it to you, what lowers your price, and the order to fix it. The $2,500 comes off the program if you go on.

    $2,500About 2 weeks

  3. Scale and Exit Program

    We build the plan to make your business scalable and able to run without you, and carry it out with you: strategy, financials, marketing, systems and automation, and coaching for you as the owner. We incorporate SI into your systems, so they are running in weeks, not months, at a fraction of the usual cost. Need your own software? We build proprietary systems your business owns outright, like a custom CRM or production automation, for a separate fee agreed before we start.

    From $25,000About 3 months for most businesses. Larger businesses take longer.

  4. The sale

    When you’re ready, we bring the right buyers and negotiate what you keep. You pay only if it sells, and only as the money reaches you.

    6 to 8%Of the sale price, paid as you receive it

Ongoing support

After the program, or any time, we can stay on. Pick the level you need.

  • SI Support

    We keep your systems and automations running and add new ones as you grow. Fixes, updates and training for your team.

    Priced by the size of your business

  • Fractional C-level

    A part-time COO, CFO or CMO from our team, in your leadership meetings and running operations, numbers or marketing.

    Priced by the size of your business

  • Full Support

    Both together: part-time leadership from our team, plus SI built into the business and kept running.

    Priced by the size of your business

What the $2,500 review looks like.

Two pages from a sample report. The business is made up. The findings are typical.

Business Review

Sample business: 14 staff, two locations. Findings, page 2 of 9.

FindingWhat a buyer will doTime to fix
1Owner handles every key customerPrice the business as if those customers leave with the owner6 to 12 months
29 of 14 staff are 1099 contractorsAsk for conversion before closing, or lower the price3 to 6 months
3One customer is 46% of revenueDiscount for the risk of losing them6 to 12 months
411% of invoices paid late, not trackedAssume billing problems they will have to fix2 to 3 months

Number 1 is the big one. Start handing those customers to your team now. G.

Fix 4 first. It shows up in your numbers within a quarter. G.

What the business is worth

Page 8 of 9. Example only. Results vary.

Today, as a buyer would see it$2.1M to $2.6M
After fixing findings 1 to 4$3.4M to $4.0M
Time to get there9 to 12 months

This is the number we’d aim for. G.

Gonzalo Villamizar De la Rosa

Gonzalo has built and run companies for 35 years, in music production, global markets, international development, healthcare and many more. Today we build the whole business: the plan, the website, the sales engine and the systems that run it without you. Then we coach you through the handover, the hardest part.

Advertising15 years as a music and TV spot producer for worldwide brands, including Coca-Cola, Johnson & Johnson and Procter & Gamble.
The World Bank Group8 years directing its live global broadcasts as an independent consultant. Credited communications consultant on the Chief Economist reports for South Asia, 2015 to 2020, and Latin America and the Caribbean, 2020 to 2021.
Operations12 years as COO and executive advisor, running an independent advisory firm
Giving backGonzalo founded Socially United, his own worldwide social impact venture. He also serves on the boards of the Rotary Club of Ponte Vedra Beach and the First Coast Cultural Center, and is Vice Chair of Hands 4Life Kenya. He donates the operations and systems that keep them running, including the Integrative Health and Sustainable Agriculture Project, serving people affected by leprosy in Nepal. Socially United website Socially UnitedStrategy, software and funding for social impact.Visit the site
Track recordRemarkable projects include Strong Asset Tags (partner), an industrial manufacturer serving NASA, Delta and Chick-fil-A, and Whole Wellbeing Atlas (owner), a national directory of more than one million wellbeing providers, gyms, studios and churches. Proprietary CRMs, email and marketing automations, job assignment and live research and productivity data. Both are being built to sell within 3 to 5 years.
What we buildStrategy, financials, marketing, websites, SI systems and automation, and software your business owns outright
Owner coachingOne on one with you, from the first plan to the sale
Where we workBased in Ponte Vedra Beach, Florida, in St. Johns County. We work with owners across Jacksonville and Northeast Florida, and anywhere by phone or video.

For healthcare practices: Langdon

Over 15 years Langdon has grown more than 150 practices in mental health, psychiatry, and functional and alternative medicine. In a healthcare practice, Langdon makes the calls: as an outside COO, Langdon takes a practice in disarray and gets it organized. Gonzalo builds the systems the practice runs on.

How we work

  • Every price is in writing before we start.
  • If you shouldn’t sell yet, we’ll tell you.
  • We are paid only by you, never by buyers or lenders.
Gonzalo
Gonzalo
Langdon
LangdonHealthcare practices

Own a healthcare practice?

Practices are priced differently. Mental health, psychiatry, functional medicine and everything in between: twelve questions a practice buyer asks first.

Buyers look at your website before your books.

A business that looks well run scales faster and sells for more. Some of our work: the website you see, and the custom customer and marketing systems running behind it.

Questions owners ask us

I don’t want to sell. Can you just make the business run without me?

Yes. Many owners start only to get a business that scales and runs without them, and decide about selling later, or never. A business that runs without you is also worth more to a buyer, so the work counts either way. The review and the program are yours to keep.

Will my staff find out?

Not from us. We sign a confidentiality agreement before you share anything, and a HIPAA business associate agreement if you run a healthcare practice. Nobody on your team hears about a sale until you decide.

I’m not planning to sell for a few years. Is it too early to talk?

No, it is the best time. Most of what raises your price takes 6 to 18 months to show up in your numbers.

How do you get paid?

The first call is free. The Business Review is $2,500 and comes off the program price if you go on. The program starts at $25,000 and depends on the size of your business. Ongoing support is priced the same way. For the sale, our fee is 6 to 8% of the price, paid only as you receive the money. Every fee is agreed in writing before we start.

What is SI?

SI stands for super intelligence: the most capable AI available today, put to work inside your business. It is not the plan and it does not replace your people. We incorporate it into your systems so they handle the work quickly: follow-ups, reporting, scheduling, marketing, the work that usually ties the business to you. That is a big part of how we get a business running without its owner, fast, and at a cost that keeps you competitive.

Will my business own the software you build?

Yes, if you choose. Beyond the program, we can build proprietary software that belongs to your business, such as a custom CRM or automation for your production or operations. It is priced separately and agreed in writing before we start. Owning your systems instead of renting them also makes the business worth more to a buyer.

How accurate is the price check?

It starts from published 2025 and 2026 sale data for your industry and adjusts for your answers. Use it to plan. It is not an appraisal or an offer. The review gives you a number built from your real books.

What kinds of businesses do you work with?

Any business with an owner who wants it scalable, able to run without them, sold, or all three: service companies, trades, manufacturers, online stores, agencies, healthcare practices and more. For healthcare practices, Langdon leads and Gonzalo builds the systems.

Book a free call

Thirty minutes with Gonzalo. Tell us how to reach you and when, and we’ll call you within one business day.

We don’t sell or share what you send.

Rather write? gonzalo@thesellablecompany.com

Best time to call